A new address at Guangzhou South Station
South Railway Station Area
Location: Guangzhou, China
Client: Guangzhou Vanke
Program: 30 ha Mixed use masterplan, retail strategy and architectural concept for 6 plots: 650.000 m2 overall including 300.000m2 offices, 100.000m2 commerce, 220.000 m2 apartments and 30.000m2 culture
Establishing the area as a destination will be the biggest challenge of the early years of the project. Today Guangzhou South Station is located outside the city. This means that the area is not yet present in people’s minds. Marketing the development as well as operating it successfully still is a challenge. The design proposed aims at creating an attractive new address in Guangzhou by means of three strategies: the urban design of the masterplan, a comprehensive retail strategy and a concept for an architectural ensemble.
The control plans for the site are very strict. Simply placing buildings within these control lines is not enough. Our masterplan builds on the hierarchy of the existing town planning framework, but goes one important step further. It creates three character areas, where the specific place, car and pedestrian access, the predefined uses, the built form and the open space character work together and form two destinations:
“Vanke Living Park” is a big box retail area between the highly visible main access road to the station and a linear park. It combines big box and small-scale retail into a destination.
“V|3 Courtyards” combines the series of three courtyard blocks into one ensemble with a strong landscape and architectural character. Retail strengthens the mix of offices, serviced apartments and hotel and makes it an attractive place for investment and long-term operation.
MLA+: Markus Appenzeller, Shuying Lin, David Magennis, Shea McGibbon, Martin Probst, Brechtje Spreeuwers, Magdalena Szczypka, Milena Zaklanovic